Keyring - Butterfly KBL

There’s something a bit enchanting about a butterfly that catches the light - it’s probably why we’re still obsessed with this keyring after all these years. It just sits in your hand, gold and glittering, without feeling overdone or gaudy. The polished metal really is high quality, the stones are all secure and neatly placed, and the lobster clasp feels really solid - so no one will be worried about losing their keys if they’re attached to this little beauty.

At 4 x 5cm for the actual butterfly (with an extra length for its split ring), it’s a piece that could be marketed in lots of ways - as a handbag charm, on keyrings as intended, attached to zips on travel luggage or backpacks – really you can get creative with this one when showing customers what it could look like in their daily life. We find that it does best with anyone who likes feminine accessories with loads of sparkle (so teens especially), but we’ve had quite a few older ladies come through looking for an affordable trinket to cheer up handbags they’ve had forever too!